LEAD. INSPIRE. EMPOWER.

Don't struggle on your own. Get lasting results you never thought possible with expert Strength Training, Nutritional Coaching and Accountability from Dan Reeve.

Coach Dan Reeve

Interested in working together? Click here to learn more about me.

To Reach your goals, you’ll need to be consistent. To be consistent, you’ll need help.

Get fitter, build strength, and have more energy.

You tell me your goals. I’ll help you get there. In under one year, you’ll achieve more than you ever thought possible.

We'll make regular exercise healthy eating a habit.

Most people who try to make changes overload themselves and burn out quickly. Instead, I’ll help you focus on the small practices that lead to big results.

Proven to work methods, used with 100’s of clients.

We'll use training and nutrition coaching methods, developed by the world's top strength and conditioning coaches and nutrition researchers and used by champion athletes to achieve lasting change.

I'll help you stay accountable.

With my online coaching service, I’ll provide you with daily support, guidance and accountability, every step of the way, no matter what life throws at you. We’re in this together.

Busy? Let me do the thinking for you.

You have enough to worry about already. Leave the training and nutrition plan and details to me while you breathe easy.

Affordable one-on-one coaching.

Personal coaching is finally affordable. And it just works. Why? Because I am committed to helping you Reach your goals.

  • the ROULEUR

  • Run fast - Lift heavy - Serve others - Stay focused - Think bigger - Drink the coffee - Think long-term - Choose discomfort - Obsess over their craft - Stand for what they believe - Treat every day like day one - Always take the hard route
  • the ROULEUR

  • 'We don't rise to the levels of our expectations, we fall to the level of our training' The ROULEUR lives by this. Their program allows both their expectations and training to live simultaneously.
  • the BASICS

  • Education - Training - Nutrition - Lifestyle - Learn what works for you and how to become your best self.
  • YOUR endurance series

  • Why not make this year the year that you push yourself to achieve your goals? I have written a number of programs for specific endurance events available at a fraction of the cost of online personal training.
  • YOUR endurance series

  • YOUR goal. YOUR why. YOUR plan.

the ROULEUR

Run fast - Lift heavy - Serve others - Stay focused - Think bigger - Drink the coffee - Think long-term - Choose discomfort - Obsess over their craft - Stand for what they believe - Treat every day like day one - Always take the hard route Click here to shop

the ROULEUR

'We don't rise to the levels of our expectations, we fall to the level of our training' The ROULEUR lives by this. Their program allows both their expectations and training to live simultaneously. Want more information? Click here.

the BASICS

Education - Training - Nutrition - Lifestyle - Learn what works for you and how to become your best self. Want more information? Click here.

YOUR endurance series

Why not make this year the year that you push yourself to achieve your goals? I have written a number of programs for specific endurance events available at a fraction of the cost of online personal training. Click here to shop

YOUR endurance series

YOUR goal. YOUR why. YOUR plan. Want more information? Click here.

Testimonials

The difference in my health, well-being, fitness and strength from when I started to now is unmeasurable.

This is largely down to what I’ve learnt from Dan and the fact he is more then just a coach in the gym but in many areas in life to make you the best version of you.

Kev, Fireman

His experience, leadership and expertise has taken me from strength to strength.

Being from a competitve background himself I have great trust in him. His own experience in the sport ensures I have a competitve edge as an athlete.

He listens to my feedback, works with me and not against me, helps me keep my head cool and is honest with me when I need it most.

Katie, England’s strongest woman

Dan changed my life. It’s clear to see that Dan cares about each and every one of his clients.

He is always available to provide support and advice. His positivity is infectious. My life is unrecognisable from the life I lived before I met Dan.

Fi, Doctor

I knew Dan was exactly the person I needed to get help from. Not only a good friend, and all round great guy, but we've competed at world level together, so he knows my strengths and weaknesses. From the moment I called Dan (10 weeks out) to the morning of the competition, he was right there.

This was easily the least stressful prep I've ever had. Don't get me wrong though, it was HARD. We put in work! Dan pushed me to the limits. But he didn't break me. Weight and diet was spot on. Conditioning was amazing and in the final 3 weeks I was hitting PBs in nearly all my events.

I cannot fault this prep, thank you, bro!

Tommy, 3x Britains strongest man (U80kg)

Thank you so much for believing in me Dan. You have always safely got me in my weight category, have coped with my wobbles, but mainly taught me enough about food that I could make sensible decisions, even out here in Japan representing Team GB, to keep strong and eat properly. 3 years ago you told me I'd make it internationally and here I am.

Mandy, World Champion Powerlifter

Since beginning he has been awesome, checking in on me constantly to see how things are progressing, fine tuning what needs to go and many times talking me through my own sticking points in training, nutrition and lifestyle!

On the field I’m feeling my sharpness come back and conditioning has felt the best in a long time which is full credit to Dan.

Thank you Dan for pushing me beyond what I think is possible and giving me hope for future successes.

Peter, Personal Trainer

Working with Dan this summer gave me a great platform for the 2019-20 campaign.

Dan was very thorough and meticulous in approach as to how a off season plan should be to get me physically right for pre season.

He was extremely flexible in approach as we were training around Ramadan which I appreciated a lot, it was a pleasure to work with Dan and he helped me go back into pre season in great shape

Sam, Wigan FC Captain & Egypt International

Dan’s always there with support and encouragement when times get tough and most importantly, he’s a constant source of advice whenever there’s anything I need. When my motivation’s been lacking, Dan’s usually guessed it before I’ve said anything and made adjustments to help me reach my goals.

Any reservations I had about whether or not I would have the drive and motivation to succeed with online coaching have been completely banished.

It never feels like you’re in it alone when you know there’s always someone you can rely on.

Lisa, Radio 5 Reporter

Dan offers encouragement and the occasional (and much needed) kick when he knows the time is right for me to do what is needed.

That quality and experience means you make the most of time, get more aware of what is a good and bad decision in diet and lifeestyle, become cognisant of your movement, sleep well (a big missing component for me) and most importantly know your body to drive consistency.

As I move into my mid-forties, the diary gets busier I still have the best version of me to come…….. Thank you Dan

Dean, FTSE 20 CEO